Come In Out of the Cold.

Most salespeople hate cold-calling.  Most prospects hate it, too.  So why do it?  Instead, develop leads by growing your social network (the real-world one), then offering and asking for leads.  And be specific; make sure people know the kind of prospect you’re looking for.  A much higher percentage of those “warmed up,” qualified prospects will become clients than those cold leads ever will.  Investing time in growing your referral network warms up every lead — even if only a little — and gets you out of the business of cold-calling.