If you watched figure skaters during the recent Winter Olympics, you might have been amazed at how effortless the athletes made it all seem. But if you watched them waiting for their scores, you saw them sweating and catching their breath. It’s a great reminder that companies who make it all look easy do so by expending an enormous amount of work and energy. You won’t get breathtaking service with a couple of training sessions, and you can’t produce quality that takes a customer’s breath away without tireless attention to every detail. What would you need to do to leave customers breathless?