Your Little Black Book of Business.

One of the toughest things about selling is starting from zero every time.  But what if there was a group of prospects who already know you and what you do?  There is.  Your exes.  Think about customers or clients you’ve lost over the years.  They probably left for a variety of reasons.  But circumstances change.  Needs change.  You’ve probably changed, and so have they.  If just 5% of your former customers or clients came back to you, what would that do to sales?  Take a look at your list of lost relationships.  What could you do today to start courting them again?